{"id":2016,"date":"2018-10-08T05:00:43","date_gmt":"2018-10-07T19:00:43","guid":{"rendered":"https:\/\/monetisingknowledge.com\/?p=2016"},"modified":"2018-10-09T08:09:59","modified_gmt":"2018-10-08T22:09:59","slug":"37-how-to-fix-your-pitch-with-anthony-english","status":"publish","type":"post","link":"https:\/\/monetisingknowledge.com\/37-how-to-fix-your-pitch-with-anthony-english\/","title":{"rendered":"37. Anthony English: How to fix your pitch"},"content":{"rendered":"<p>Mel Telecican interviews Anthony English: In this show, Anthony shares examples of how individuals and business owners can create interest and intrigue in what they do, even when they consider it to be an area of work people know and understand (or may even find boring!). He specialises in helping technically\/academically-minded people to effective communicate their value to prospective customers.<\/p>\n<h3><strong>In this episode we cover:<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The story of how Anthony started in tech sales communication.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Methods for introducing your business, career, or product through a unique pitch.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Real examples of standard business pitches and how they were improved to stand out.<br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How and why talking to people who will never be your clients can lead you to getting your ideal clients.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Anthony\u2019s methodology to developing a memorable pitch<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How to have effective sales conversations.\u00a0<\/span><\/li>\n<\/ul>\n<h3><strong>Links <\/strong><strong>mentioned in the podcast<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Anthony English\u00a0<a href=\"https:\/\/anthonyenglish.com.au\/\">Website<\/a><\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/what-taxidermist-can-teach-specialists-getting-anthony-english\/\"><span style=\"font-weight: 400;\">Article on The Taxidermist<\/span><\/a><\/p>\n<p>Follow Anthony on\u00a0<a href=\"https:\/\/au.linkedin.com\/in\/anthonyenglish\"><span style=\"font-weight: 400;\">LinkedIn<\/span><\/a><\/p>\n<p><iframe loading=\"lazy\" style=\"width: 100%; height: 200px;\" src=\"https:\/\/player.whooshkaa.com\/player\/episode\/id\/283793?background_color=%23FFFFFF&amp;sharing=true\" width=\"100%\" height=\"200\" frameborder=\"0\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; 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