{"id":1962,"date":"2018-09-10T05:00:34","date_gmt":"2018-09-09T19:00:34","guid":{"rendered":"https:\/\/monetisingknowledge.com\/?p=1962"},"modified":"2018-10-08T13:48:23","modified_gmt":"2018-10-08T03:48:23","slug":"33-foundations-for-business-with-angela-henderson","status":"publish","type":"post","link":"https:\/\/monetisingknowledge.com\/33-foundations-for-business-with-angela-henderson\/","title":{"rendered":"33. Angela Henderson: Foundations for business"},"content":{"rendered":"<h2>Foundations for business with Angela Henderson<\/h2>\n<p>In this episode, I talk to Angela Henderson, owner of <a href=\"https:\/\/www.finleeandme.com.au\/\" target=\"_blank\" rel=\"noopener\">Finlee\u00a0+ Me<\/a> and <a href=\"https:\/\/www.angelahenderson.com.au\/\" target=\"_blank\" rel=\"noopener\">Angela Henderson Consulting<\/a>. Finlee + Me has had great success in the online e-commerce space with her prolific and highly structured content marketing strategy. She has had partnerships with big brands such as Netflix and knows what it really takes to build a strong brand with a good foundation<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>In this episode we cover:<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Rundown of her success with Finley and me and how it started<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Networking with businesses in the same industry as well as with businesses from different industries <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Having a strategy for getting partnerships<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How personal stuff resonates more with people<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Angela working with the niche area of business start-ups<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Identifying ideal clients and tailoring content around it<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The importance of websites and how you make it work for and speak to your audience<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google analytics<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Growing your email list<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The importance of human connection in your business<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The need for SEO to be found organically<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">An example of how a website and SEO worked for one of Angela\u2019s clients<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Key to retaining clients<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How outsourcing can help you and your business<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><strong>Links mentioned in the podcast<\/strong><\/h3>\n<p><a href=\"http:\/\/angelahenderson.com.au\"><span style=\"font-weight: 400;\">Angela Henderson Consulting Website<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.finleeandme.com.au\/\" target=\"_blank\" rel=\"noopener\">Finlee\u00a0+ Me<\/a><\/p>\n<p><a href=\"https:\/\/www.facebook.com\/groups\/1322586367762977\/\"><span style=\"font-weight: 400;\">Australian Business Collaborative Facebook Group<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.angelahenderson.com.au\/category\/angela-henderson-podcast\/\"><span style=\"font-weight: 400;\">Business &amp; Life Conversations Podcast<\/span><\/a><\/p>\n<p><iframe loading=\"lazy\" style=\"width: 100%; height: 200px;\" src=\"https:\/\/player.whooshkaa.com\/player\/episode\/id\/273354?background_color=%23FFFFFF&amp;sharing=true\" width=\"100%\" height=\"200\" frameborder=\"0\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Foundations for business with Angela Henderson In this episode, I talk to Angela Henderson, owner of Finlee\u00a0+ Me and Angela [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1963,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[22],"tags":[],"_links":{"self":[{"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/posts\/1962"}],"collection":[{"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/comments?post=1962"}],"version-history":[{"count":7,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/posts\/1962\/revisions"}],"predecessor-version":[{"id":2086,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/posts\/1962\/revisions\/2086"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/media\/1963"}],"wp:attachment":[{"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/media?parent=1962"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/categories?post=1962"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/tags?post=1962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}