{"id":1982,"date":"2018-09-24T05:00:18","date_gmt":"2018-09-23T19:00:18","guid":{"rendered":"https:\/\/monetisingknowledge.com\/?p=1982"},"modified":"2018-10-08T14:31:05","modified_gmt":"2018-10-08T04:31:05","slug":"35-monetising-social-media-with-stevie-dillon","status":"publish","type":"post","link":"https:\/\/monetisingknowledge.com\/35-monetising-social-media-with-stevie-dillon\/","title":{"rendered":"35. Stevie Dillon: Monetising social media"},"content":{"rendered":"<h2>Monetising social media with Stevie Dillon<\/h2>\n<p>In this episode Stevie Dillon, Director of <a href=\"https:\/\/steviesayssocial.com\/\" target=\"_blank\" rel=\"noopener\">Stevie Says Social<\/a>, talks to us about the use of social media for service-based businesses. Stevie shares her ideas about turning advertisements into converted customers and the 4 areas that businesses need to consider to do this effectively.<\/p>\n<h3><strong>In this episode we cover:<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">T<\/span>he story of how Stevie transitioned from being a lawyer to her business of social media marketing<\/li>\n<li>How digital marketing targets your specific market<\/li>\n<li>The reason why businesses need appealing and valuable content<\/li>\n<li>4 areas to consider in a business\u2019 framework for unpacking their marketing approach<\/li>\n<li>The importance of personal versus business branding<\/li>\n<li>Why businesses need to identify their current and ideal clients<\/li>\n<li>Stevie does a marketing case study<\/li>\n<li>Key tips to make your business stand out<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><strong>Links mentioned in the podcast<\/strong><\/h3>\n<p><a href=\"https:\/\/steviesayssocial.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Stevie Says Social Website<\/span><\/a><\/p>\n<p><a href=\"http:\/\/www.instagram.com\/steviesayssocial\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Stevie Says Social Instagram<\/span><\/a><\/p>\n<p><a href=\"https:\/\/monetisingknowledge.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Download the 59 Methods to Monetize Your Knowledge<\/span><\/a><\/p>\n<p><iframe loading=\"lazy\" style=\"width: 100%; height: 200px;\" src=\"https:\/\/player.whooshkaa.com\/player\/episode\/id\/277731?background_color=%23FFFFFF&amp;sharing=true\" width=\"100%\" height=\"200\" frameborder=\"0\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Monetising social media with Stevie Dillon In this episode Stevie Dillon, Director of Stevie Says Social, talks to us about [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1983,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[22],"tags":[],"_links":{"self":[{"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/posts\/1982"}],"collection":[{"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/comments?post=1982"}],"version-history":[{"count":8,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/posts\/1982\/revisions"}],"predecessor-version":[{"id":2088,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/posts\/1982\/revisions\/2088"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/media\/1983"}],"wp:attachment":[{"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/media?parent=1982"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/categories?post=1982"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monetisingknowledge.com\/wp-json\/wp\/v2\/tags?post=1982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}